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Using Google Hot Trends To Help Build Your Web Presence Pt One

This is part one of a two part series. Part two is here! Google Trends, and Hot Trends have fascinated me since they were launched in May 2006 and 2007 respectively. At different times since 2007 I’ve used search topics…

  • Allan Cockerill
  • May 23, 2011
  • History

Who Was Willem Janszoon And What Did He Do

Above: The replica of the Duyfken under sail in Australian waters. (Image: Rupert Gerritsen) Willem Janszoon was born some time around 1570, probably in Amsterdam, and died in 1630. He was a Dutch navigator and colonial governor, and is believed…

  • Allan Cockerill
  • May 22, 2011
  • 6 Comments
  • Marketing

Send Me Follow Up Emails All You Like But Please Cut The BS

I recently played around with a number of third party newsletter and auto-responder providers, trying to pick the best one to go with! While most offer a similar service for similar prices, two stood out for vastly different reasons. One…

  • Allan Cockerill
  • March 10, 2010
  • Marketing

Marketing Your Business In Tough Times

Tough Times Produce Tough People! And if tough times produce tough people, then it goes that tough markets produce tough businesses! If you’re in any sort of business, you must be a marketer, first and foremost. You may be a…

  • Allan Cockerill
  • March 4, 2010
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