Is This The First Climate War
Is This The World’s First Climate War With a headline like that, this article on News.com.au was bound to grab my attention. And it did too. It claims that a NASA study shows worst drought in 900 years may be…
Allan Cockerill
A business consultant and copywriter based in Bathurst NSW Australia specializing in search engine friendly web content and social media.
Founder and CEO of This Writer For Hire/Allan Cockerill Services, Allan helps businesses to get their conversation right in the market place!
Allan also ghosts writes for select professional clients, and is able to "translate" industry jargon into copy that is easy to read and comprehend.
Current clients include a large international legal firm, a well known anthropologist and a number of hospitality businesses.
I Moved My Own Cheese Thank You
A little while back I wrote this piece about dealing with change, based on the book by Spencer Johnson. Since then, I’ve been thinking about the book, and about running around in someone else maze. Hence the title, “I Moved…
Dealing With Change Just Who Moved My Cheese
I’ve often said that the only thing that has remained constant over the past century, and especially the past few decades is the rate of change. The root source of that saying comes from Heraclitus of Ephesus, a Greek philosopher…
Follow Your Heart
Te-ge Bramhall sent me this Steve Jobs quote a few hours back, and I have been thinking about it since. Usually when this happens, I end up incorporating my thought into a post, so.. Almost everything – all external expectations,…