Allan Cockerill

A business consultant and copywriter based in Bathurst NSW Australia specializing in search engine friendly web content and social media. Founder and CEO of This Writer For Hire/Allan Cockerill Services, Allan helps businesses to get their conversation right in the market place! Allan also ghosts writes for select professional clients, and is able to "translate" industry jargon into copy that is easy to read and comprehend. Current clients include a large international legal firm, a well known anthropologist and a number of hospitality businesses.

Joined: September 7, 2007
Articles: 437
Comments: 280

Marketing

The Value Of Good Customer Relations

One of the things that most of Australia’s on line population hates is the high cost, and poor access to decent broadband services. Australian ISP’s are hampered by the wholesale price that they need to pay, a cost that is…

Allan Cockerill
July 8, 2008

Privacy

The Shocking Truth About Twitter

Shocking truth about free networking sites! Paul Chaney’s crusade has had me thinking about Twitter and other “free” social media platforms! The truth is that they are anything BUT free. When you set up a profile on a site such…

Allan Cockerill
July 5, 2008

Networking

Which Way For Twitter Now

Paul Chaney is upset with Twitter! In fact, he’s so upset that he is urging users of the service to boycott it on July 4th to try and force improvements! The Fail Whale makes an appearance each time the service…

Networking

Why I Like Plurk More Than Twitter

I just love Plurk! Don’t get me wrong, I don’t mind Twitter either, although just lately it seems to be down more than it’s up, and that’s not a great way to build confidence among users, especially with so many…