Social media marketing, Twitter and Follow Friday are three different, though related topics which I’ve decided to weave together for my Follow Friday post this week. I sometimes wonder how effective the so called social network marketing strategy of some people is supposed to work. For many, this form of marketing seems to be simply … Read more
We wrapped up a great weekend today with a few hours of social networking! Not anywhere flash like Facebook or Linkedin mind you, but at the local Irish Pub. Jack Duggan’s Irish pub in Bathurst that is! Catching up with friends on a cold winter Sunday afternoon is a great way to end the weekend. … Read more
Below: a representation an average social network! The typical network is linked by common interests! Although any one individual may not be directly linked to every single member of the network, they are linked through other members. This means that in a network of 2,000 members, one person may only know 10%, or 200 of … Read more
With all the talk about social media marketing, and the value of social networking, it surprises me that the exponents of this “method” miss the most important point. That is, that social marketing is a great way of creating a buzz, but is a poor substitute for a balanced approach of paid advertising and good … Read more
